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We Make Food, Not Formulas

First time? Go for our curated trial packs

The Pet Health Crisis Is Deepening. It Starts with What We Feed

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CANCER
One in two dogs are likely to get cancer above age 10
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OBESITY
 Fillers, heavy diets are largely to blame
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HEART DISEASES
Are due to lifestyle and food imbalances
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RISE IN DIABETES
Linked to starch in ultra-processed food

BLEP’s Nothing Else Promise

100% Natural Ingredients
Only high quality (human-grade) ingredients. PS: We ate it too
Zero Sugar
Added sugar (starch) doesn’t belong in pet food. That’s why BLEP has none
Zero Preservatives
Shelf-stable & preservative-free. Thanks to the tech NASA trusts (Retorting)
Gluten-Free
That's for a reason — easier digestion, fewer allergies, happier pets

Quick Changes You Shall See

Softer Shinier Coat
Improved Digestion
Increased Energy
Weight Management
Less Smelly Poop

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Welcome to Blep World

Welcome to Blep World

Pet Food Hasn’t Changed. We’re Here to Change That.
Despite all the love we give, most pets are still fed ultra-processed food made with cheap fillers and unhealthy shortcuts.

The result?

Damaged gut. Weakened immunity. Shorter, unhealthier lives.

At BLEP, we’re pet parents first.
With decades of lived experience and expert guidance, we discovered one truth that changed everything: A healthy gut, even for our pets, is the key to a happy & healthy life.

So we built BLEP

Because our pets deserve better. Because they deserve more time, more tail wags, more life.

Dedicated to Rangoli, Scooby, Sultan & Max — Your blepness made our lives whole. 💛

BLEP In News

Blog Posts

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Why Do Dogs Lick You?

After a particularly sloppy session of frenzied licking from your dog, you must have thought - why do dogs lick you? Since this is a common behaviour, there may be many reasons. The most common one...
Can Dogs Eat Strawberries?

Can Dogs Eat Strawberries?

Has your pup, too, looked at you with those lethally cute eyes full of longing just as you were about to bite into a juicy strawberry? Can dogs eat strawberries? — you must have wondered. Well, we ...
Can Dogs Eat Mango?

Can Dogs Eat Mango?

It’s a hot afternoon. You’re slicing a juicy mango, and your dog is sitting nearby, staring at you with those hopeful eyes. That familiar look that says, “Are you going to share that with me?” As a...
How Many Times to Feed a Dog?

How Many Times to Feed a Dog?

There’s a moment in every pet parent’s journey where they pause and wonder: Am I feeding my dog the right way? It might come after a routine vet visit, a sudden weight change, or just a passing tho...

About BLEP: Premium, Clean & Healthy Food for Dogs and Cats

Our mission – healthier pets, happier pet parents! 

Your furry friends should only get the best diet and nothing else. However, the pet food industry is crammed with over-processed dog food that uses substandard ingredients, animal by-products, artificial additives, and harmful preservatives that can damage your dog’s health.

Here at BLEP, we use only human-grade ingredients to prepare our products. These contain zero preservatives, zero added sugar, and zero chemicals, so your dogs are exposed to only the goodness of our 100% natural ingredients. They are also lovingly slow-cooked in small batches and sealed into retort packaging to pack all the nutrients in.

Let us help you in ensuring a long and healthy life for your paw pals. Because BLEP makes food so good that even humans can eat it!

Why choose BLEP?

BLEP’s story starts with Max, our very own pup who got sick because of subpar, mass-produced pet food. That is when we decided we would make a company that will prevent other pet parents from going through what we did. 

Just like consuming natural and human-grade food helped Max get well, we hope that any pup facing gut and health issues will benefit from BLEP’s clean, high-quality natural food. But don’t worry, we know that pet parents also have busy schedules, so our dog food is conveniently proportioned and packed in innovative packaging that has a shelf life of up to a year! Our food is crafted for all ages, breeds, and sizes so that no pup is left behind. Better dog food means a better life for your pup!

Choose BLEP because it’s not just business to us. We genuinely care about pets and pet parents!  

Healthy, Zero Preservatives Pet Food — because your pet deserves the best!

Freshness Promise

You want the best for your puppy, and so do we! At BLEP, our meals are freshly made with zero preservatives, and we adhere to the highest standards of food storage and safety. From farm-to-bowl production to timely delivery at your doorstep, BLEP is committed to providing the best for your dog every step of the way.

Crafted for All Ages

BLEP’s dog food is crafted to meet the nutritional needs of your dog through every stage of life. Our recipes provide the perfect balance of high-quality protein, healthy fats, and essential vitamins to support your pup’s overall health. However, please follow our diet adoption information to ensure your dog smoothly adapts to BLEP. 

Safety and Convenience

BLEP is 100% natural, but keeping in mind the busy schedules of pet parents, we have built it to be super convenient. Our sealed packs can be stored without refrigeration for up to 12 months from the date of manufacturing. Once you open the pack, however, you’ll need to refrigerate it and serve it within 48 hours because it contains zero preservatives.

Don't miss out — discover the best dog food in India, the best treats for pets, and give your pet the high-quality daily meals they truly deserve! You can start with our trial dog food packs and let your pet decide before you buy in bulk!

Frequently Asked Questions

Q. How much does BLEP food cost?

Our dog food trial pack starts from Rs 369, and you can avail exciting discounts on checkout. For our monthly buyers, the prices go down further. You can check out our dog food monthly packs once your furry friend falls in love with BLEP! Investing in your pet's health is a choice that pays off in the long run, ensuring they live a longer, happier life. You can even get the best dog treats and bone broth for dogs at BLEP!

Q. How does the food have a 12-month shelf life without preservatives?

At BLEP, we utilise a cutting-edge method called retorting, originally used for astronauts’ meals. The dog food is vacuum-sealed in pouches and subjected to a blast of heat that both cooks and sterilises it. This increases shelf life without the need for preservatives. However, open packs need to be refrigerated and served within 48 hours because, at that point, they are just like human food. 

Q. Are the meals suitable for puppies?

Of course. If your puppy is over 10 weeks of age and has begun consuming solid food, you can introduce them to BLEP products with confidence. However, give your pup small amounts in the beginning and gradually increase over a period of 9 days. We provide comprehensive diet adoption recommendations to facilitate a smooth transition. For detailed information, please visit our guidelines at https://blepworld.com/pages/feeding-guidelines

Q. How should I store BLEP dog food?

Our sealed packs can be stored in a cool, dry area for up to one year without refrigeration.

Q. Can the dog food be stored once the pack is opened?

After the pack is opened, you should refrigerate and serve it within 48 hours for optimal freshness.

Q. How do I transition my pet to BLEP meals?

When switching your pet to BLEP pet food, add a small proportion of it to their regular diet. Gradually, add more BLEP pet food over a period of 9 days until your pet’s tummy settles. If issues persist, continue for 2-3 more days. This gradual transition allows you to avoid digestive surges and stomach upset. For further details, visit https://blepworld.com/pages/feeding-guidelines

Q. How much BLEP food should I feed my dog per day?

The total quantity of dog food you feed your pup varies with weight, activity level, and age. To make things easy, we've created a handy feeding calculator just for you. Take the BLEP Quiz to determine the exact calories your dog needs for a healthy life. Our results align with AAFCO feeding guidelines. You can also reach out to us on WhatsApp at 7827350545 to connect with our canine nutritionist should you have any questions about your pet’s well-being.

Q. Can I customise my dog’s meals?

At BLEP, this is an essential consideration because we appreciate that each animal is different. We allow you to choose which meals your dog prefers — if they are allergic to something or have a specific condition. Try our custom monthly pack option to get your doggo’s favourite meals! For more details you can reach out to us via WhatsApp at +91-7827350545 or drop us an email at care@blepworld.com. Our canine nutritionist is always ready to lend a helping paw.

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