Privacy policy

Effective Date: 18 April 2026

Blep Petcare World Private Limited (hereinafter referred to as “Company”, “we”, “us”, or “our”) is committed to protecting the privacy of individuals who interact with us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our website (https://blepworld.com/), including all its sub-domains and related digital platforms ("Website"), or engage with our services.

This Privacy Policy is an electronic record in the form of an electronic contract formed under the relevant applicable laws.

1. Notice of Collection and Purpose Limitation

This policy serves as our statutory Notice to you (the "Data Principal" or "User") regarding how we, acting as a Data Fiduciary, collect, process, use, store, and safeguard your digital personal data. We process your data exclusively for the specified, lawful purposes outlined in this Notice.

2. Information We Collect

We may collect personal information from you that personally identifies you when you use our Website or otherwise engage in communication with us. We do not collect, process, or store Sensitive Personal Data or Information (SPDI) such as medical records or biometric data.

We may collect the following types of data or information:

  • Name, email address, phone number, billing/shipping address, and your pet’s details (such as pet name, breed, age, and dietary preferences).

  • Payment details are processed directly by our legally/lawfully compliant third-party payment gateways. We only retain the transaction ID and relevant order details.

  • If you connect your account via social networking sites, we may collect your username, profile picture, gender, and public data, as permitted by the social network.

  • We automatically collect log data when you access the site. This includes your Internet Protocol (IP) address, Internet Service Provider (ISP), referring/exit pages, clickstream data, Date/Time stamps, Operating System (OS), browser type, and unique device identifiers.

  • We collect approximate geo-location data (via IP address) to offer localized experiences. With your explicit device permission, we may collect precise GPS location data to provide hyper-local services (like delivery tracking). You may deny this access via your device settings.

  • Any other information you voluntarily provide through forms, communications, contests, or responses to market research surveys.

(Note: Where we collect your personal data or information as part of a recruitment process, you are under no statutory or contractual obligation to provide that personal data or information to us. However, if you do not provide the information, we may not be able to process your application properly or at all. Further, we will seek information from third parties only once a job offer to you has been made and will inform you that we are doing so.)

3. How We Collect It

We may collect personal information from you in a variety of ways, including:

  • When you fill out a Google Form accessed via the Website, contact us by email/phone, or enter into a contractual relationship with us.

  • Technical and usage data collected via cookies and similar tracking technologies when you interact with the Website.

  • From publicly available sources, our service providers, or social media platforms, to the extent permitted by applicable laws.

4. Cookies and Tracking Technologies

Our Website may use cookies to enhance user experience. You can set your browser to refuse cookies or alert you when cookies are being sent. We utilize Cookies, Web Beacons, Tags, Click Tracking Codes (CI), Source Tracking Codes (ISC), and Item Tracking Codes (ITC) to optimize your online experience.

  • We use "Strictly Necessary Cookies" required for the operation of our Website, maintaining security features, and detecting malicious activities.

  • We also use Analytics/Marketing cookies to tailor content. Analytical platforms may plant a permanent cookie on your web browser to identify you as a unique user during future visits to collect information about your interactions with the Site.

5. How We Use Your Information & Consent

We process your personal data strictly on the basis of your free, specific, informed, and unambiguous consent, or where we have a legitimate interest, or if it is required for contractual/legal reasons. We use the collected information for:

  • Responding to inquiries and providing customer support.

  • Processing transactions and improving our Website and products.

  • Complying with legal obligations and enforcing our Terms of Use.

  • By providing your contact details, you consent to their use for direct marketing purposes. We will send you personalized news, newsletters, special offers, and general information about goods/services.

You retain the right to withdraw your consent or opt out of specific communications (push notifications, SMS, or marketing emails) at any time. Withdrawal will not affect any processing already carried out.

6. Sharing Your Information

We do not sell or rent your personal information. We ensure accuracy and implement robust technical, operational, and organizational security measures. Your information may be disclosed to:

  • Third parties who assist in operating our business, including but not limited to logistics partners, payment processors, data entry services, marketing agencies, market researchers, and IT vendors.

  • Network administrators, debt collectors, insurers, regulatory bodies, and professional legal/financial advisors.

  • To legal authorities when required by law, to respond to legal processes, investigate fraud, or to protect the rights, property, and safety of the Company and others.

7. Protection of Children’s Data

Our platform is not directed towards minors. We do not knowingly process personal data of children (individuals under 18). We strictly prohibit tracking, behavioural monitoring, or targeted advertising directed at children.

8. Data Security

We implement reasonable security practices and procedures to protect your personal information against unauthorized access, alteration, disclosure, or destruction (including maintaining secure server logs for 180 days). However, we cannot promise that your use of our Website will be completely safe. We encourage you to use caution when transmitting personal data over the internet.

9. Data Retention, Account Termination, and Erasure

We will hold your personal information on our systems for as long as it is necessary for the practices described in this Privacy Policy, until you withdraw your consent, or for any retention period required by Applicable Law.

  • Upon your request, we will deactivate or delete your account from our active databases.

  • Some information may be securely retained even after account deletion to prevent fraud, troubleshoot problems, assist with investigations, enforce our Terms of Use, or comply with prevailing legal/tax requirements.

10. Your Rights and Duties

Under Applicable Laws, you possess the right to:

  • Obtain a summary of your personal data being processed and access the sensitive personal information we hold about you.

  • Request the correction of inaccurate data or the erasure/deletion of your information.

  • Nominate an individual to exercise your rights in the event of death or incapacity.

  • Access a mechanism to register complaints internally or lodge a complaint with the national Data Protection Board.

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.

12. Grievance Redressal Mechanism & Contact Us

In absolute compliance with the relevant laws, we have appointed a Grievance Officer. Every complaint will be issued a unique ticket number. We will acknowledge your grievance within forty-eight (48) hours of receipt and resolve the dispute within one (1) month (30 days).

For questions or concerns about this Privacy Policy, or to exercise your rights, please contact our grievance officer by writing at the following address or through electronic email:

Blep Petcare World Private Limited

  • Address: S No 12, Shopping Sect 4 Centre, R K Puram, New Delhi 110022, Delhi, India

  • Kind Attention: Mr. Vasu Kataria, Senior Manager & Grievance / Nodal Officer

  • Email Address: care@Blepworld.com